training & education

WCC firmly believes in the importance of training & education in today's competitive market place, coupled with growing consumer knowledge and expectation.

To this end, WCC sets out to create unique and challenging training programmes that differ from the norm and provide the attendees with a uniquely educative experience.

Since 2004, WCC have been privileged to train and develop over 1,000 bartenders from more than 35 of the leading cities around the world. This forms the basis of our mission to promote and develop cocktail culture internationally.

WCC will be visiting numerous other cities over the next few months in order to continue with this project.